Monitoring the scope and benefits of Fairtrade – fourth edition – 2012

Published: 2 May 2013


This report gives the results of the annual monitoring data collection from Fairtrade certified producer organizations which took place during 2011. It presents the scope and scale of Fairtrade in 2011, and gives data for some key Fairtrade performance indicators from a producer perspective.

This year, for the first time, the report also captures the results of recent research studies containing evidence about the longer-term impacts of Fairtrade.

The information generated through our monitoring and evaluation processes is used to inform and guide the Fairtrade system. It gives us an important indication of how we are performing in relation to our ambitions to strengthen, broaden and deepen Fairtrade’s impact for farmers and workers in developing countries. Monitoring and evaluation shows us where we are performing well, and where we have challenges to overcome. Being aware of these challenges allows us to reshape our programme activities in order to tackle them.