Our theory of change

Fairtrade International has developed a theory of change that underpins our Monitoring, Evaluation and Learning (MEL) programme.

A theory of change describes the change that an organization wants to see in the world and the contributions that the organization makes. This document provides the basis for the monitoring and evaluation indicators we use to measure the results of our work and our progress towards Fairtrade’s goals.

During the development of the Fairtrade Theory of Change, we conducted workshops with producer organizations around the world to understand the changes they have experienced through their Fairtrade certification, and to understand their priorities.

The results of this process, which were presented at the June 2013 ISEAL Conference, can be seen here:

Creating value for producers through bottom-up MEL systems

7798 India Man Holding Rice 870
A farmer carrying rice at a Fairtrade cooperative in India.
Image © Didier Gentilhomme